PETER SORGENFREI is a leadership advisor, serial entrepreneur, and founder. With six companies launched across three continents, Peter has lived the highs and lows of startup life firsthand, from raising millions in funding to rebuilding after burnout.
Today, he coaches founders and CEOs to lead with clarity, courage, and balance.
His Whole Human Approach blends Nordic leadership principles with practical, results-driven coaching that transforms how leaders show up for their teams, businesses, and lives.